Wednesday 17 March 2010

Film Noir Target Audience Research

Film Noir means black film which came from french film critics who noticed a dark' and downbeat themes of many American crime and detective films.

The very first film noir are dated back between the 1940's and the 1950's. They are now certified by the BBFC as generally PG and 12's, this is a low age rating compared to the modern day noir's film which are 15 to 18. This shows just how much more realistic and s cary the modern day films have become.

Due to BBFC regulations films tagged as a 12 are not allowed strong references to:
  • Drugs
  • Discrimination
  • Violence
  • Gory Scenes
  • Continuous bad language
This leaves a small amount of
  • Horor
  • Dangerous Behaviour
  • Strong Languange
  • Nudity
  • Sex
  • Mature violent themes
the above are acceptable in a 12, however they cannot be mad over the top, graphic, or influence the young audience to copy what they see.

A film tagged as a 15 is allowed the following:
Discriminating Behavior long as it does not endorse it
Drugs
Dangerous Behavior - however objects which are easily accessed such as, kitchen knifes etc, are not allowed.
Sex, Nudity, Strong Language and violence is acceptable if the narrative is not located entirely around these topics in a strong manor.

Whereas on the other hand a film tagged as 18 allows almost every topic, and allows strong content of the story line.

From the research we have decided to create a film noir opening of a 15 certificate as this allows us to contain a lot of things which is acceptable for our age group. We will be careful to not include any topics which would put the rating up to a 18.

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